Archive for July, 2006
Find gold in employee and customer surveys
Sorry for the long break. Been working intensely on a big project.
Meanwhile, just learned about a company that specializes in helping design, deliver and analyze customized employee and customer surveys. And in a minute, I’ll tell you why there’s gold for your corporate blog in that kind of activity.
At the National Business Research Institute (NBRI), […]Writing your corporate blog: look at history
When you publish a corporate blog, you need to be consistent about making entries on a fairly frequent basis. Daily isn’t necessary–though if you’ve got something good to say for 4 days in a row, go ahead and say it. But more often than not, you’ll wonder what you can say.
If you think nothing’s going […]Companies that blog become connectors
We’re all looking for ways to connect more meaningfully in today’s hectic, sit-alone-in-front-of-your-computer business world. Virtual tradeshows are even becoming de rigeur–you don’t even get to connect personally at those things as often any more.
That’s another reason a corporate blog sets you apart. You’re leveraging the most modern technology to fulfill one of business’s most […]